Thursday, 27 April 2017

What are Scotland's Best Golf Holes

Maybe one of the most subjective questions you could pose for any golfer with every single one likely to have an entirely different collection in their preference lists. However VisitScotland recently ran a poll to get a snapshot of their consumers and found the following results. 

Like any best of lists it will divide opinion. What do you think?
  • Tom Morris, the 18th hole on St Andrews’ Old Course voted best golf hole in Scotland
  • Old Course also awarded best closing hole and best Par 4, the 17th
  • Postage Stamp voted best Par 3, with Machrihanish taking title of best opening hole
  • The 9th hole at Cruden Bay’s Championship Course took the award for Scotland’s best view
The closing hole at St Andrew’s Old Course has been voted as the best golf hole in Scotland, after a poll of 3,000 golfers chose it ahead of a formidable selection from the country’s world-class courses.

The poll, undertaken by VisitScotland, set out to discover which golf holes in Scotland exhibited #ScotSpirit – a feature of the national tourism organisation’s Spirit of Scotland campaign. It asked golfers to vote for the best opening and closing holes, a best Par 3, 4 and 5, as well as a best view and a best overall hole from a selection of shortlisted holes across the country.

Tom Morris, St Andrews’ iconic final hole and home to the Valley of Sin, took the award for the best hole and best closing hole, while its neighbouring 17th hole was voted the best Par 4 in Scotland.

The 9th hole at Cruden Bay Golf Club on the Aberdeenshire coast claimed the award for best view. The course, which boasts stirring views across the Bay of Cruden and Slains Castle, beat out competition from the Castle Course at St Andrews, Machrihanish Dunes and Gullane Golf Club. The category included nominations for more than 300 individual holes, testament to the wealth of stunning views across Scotland’s courses.

Malcolm Roughead, Chief Executive of VisitScotland, said: “We’re thrilled that the golfing public have taken the time to put their support behind their favourite courses in Scotland, from local favourites to the home of golf itself, St Andrews. Every club plays it part in making Scotland the essential golfing destination, so we’re proud to honour such a diverse range of our spectacular courses.”

The Machrihanish Golf Club confirmed its status as the owners of the best opening hole in the world. The Battery, whose tee box already features a plaque to that effect, received over 1,000 votes as the best opening hole in Scotland.

Machrihanish and Cruden Bay weren’t the only local courses to perform better in the poll than some of their more well-known compatriots. Moray Golf Club’s closing hole, overlooking the Moray Firth, came second in its category, ahead of both Carnoustie and Turnberry. The 12th hole at neighbouring Hopeman Golf Club, received more than 120 votes for the best view, despite not being shortlisted.

The Postage Stamp (8th) at Troon was voted the best par 3 in Scotland, while the 12th hole at Kingsbarns Golf Club on the Fife Coast was voted the best Par 5. The neighbour of St Andrews finished ahead of holes from Castle Stuart (18th), 2014 Ryder Cup venue Gleneagles (16th) and the recently redesigned Ailsa course at Trump Turnberry (10th).

The final results of the poll were as follows:

Best Hole – Tom Morris, 18th at the Old Course, St Andrews (799 votes, 27% share)

Best Opening Hole – The Battery, 1st at Machrihanish Golf Club (1025 votes, 30% share)

Best Closing Hole - Tom Morris, 18th at the Old Course, St Andrews (825 votes, 24% share)

Best Par 3 – The Postage Stamp, 8th at Royal Troon (891 votes, 26% share)

Best Par 4 – Road, 17th at the Old Course, St Andrews (1176 votes, 36% share)

Best Par 5 – Orrdeal, 12th at Kingsbarns Golf Club (654 votes, 19% share)

Best View – 9th at Championship Course, Cruden Bay Golf Club (662 votes, 20% share)

For more information on the poll and the breadth of courses Scotland has to offer, visit

Thursday, 20 April 2017

Golf tourism driving Scotland’s economy

According to data released today the economic value of golf tourism and events to Scotland has increased to £286 million per year following a bumper decade in Scotland, the Home of Golf.

The new figure has been revealed as part of an independent study commissioned by VisitScotland and Scottish Enterprise, confirming the key contribution of the golf tourism and events industry to the Scottish economy.

The study reveals that the value of golf tourism and events has increased by 30 per cent (£66 million) since 2008, supporting 4,700 jobs and spreading benefits across the country’s golfing regions.

It also shows that overseas golfing visitors spend on average £338 per night during a trip to Scotland, which is more than 4 times the daily spend of an average overseas visitor (£78.90)*.

Other key findings include:
  • Almost half (47 per cent) of overnight visitors traveled from overseas to play golf in Scotland
  • he North American market remains key, representing 30 per cent of all overnight golfing visitors with 14 per cent coming from Europe
  • On average, overnight golfing visitors spend on average 6.79 nights in Scotland on their trip while for overseas visitors the duration jumps to 10.21 on average.
  • Overnight visitors spend on average 7.5 days playing golf while they also average 3.85 days participating in other tourism activities, meaning they are also benefiting non-golf tourism businesses and attractions
  • On average an overnight golfing visitor will spend £245 per night but this number jumps to £338 for visitors from overseas. For North Americans this figure increases to £405 per night
  • The majority of overseas visitors (57%) had been to Scotland before suggesting that, for many, a trip to Scotland is not seen as a once in a lifetime experience
  • Of all overnight visitors, 81% overall agreed their trip was one of the best golfing holidays or short breaks they had ever taken (higher for North Americans)
The results of the study come after a stellar period for golf in Scotland, which has benefited from the global media profile and economic impact of a number of key golf events including multiple Open Championships, Ricoh Women’s British Opens and The 2014 Ryder Cup among others. However, crucially, the economic impact of major one-off events such as The Ryder Cup is not included in the £286 million figure and therefore represents additional value to Scotland.

Malcolm Roughead, Chief Executive of VisitScotland, said: “These findings outline the importance golf tourism and events play in supporting Scotland’s visitor economy and the Scottish economy as a whole.

“Golf is one of Scotland’s unique selling points which resonates with potential visitors all over the world and signifies why we place huge importance promoting Scotland as the Home of Golf to a global market place. Our support of international golf events and our global golf marketing activity gives us significant media profile and I am delighted that this is in turn reflected in golf’s contribution to the Scottish economy.”

Danny Cusick, Tourism Sector Portfolio Director at Scottish Enterprise, commented: “Scotland has some of the finest golfing assets in the world as well as a rich golfing history and heritage, and with such tremendous international appeal, it comes as no surprise that the value of this important tourism sector has grown enormously in recent years.

“But we mustn’t rest on our laurels; we want ambitious Scottish golf tourism companies to capitalise on this upward trend and consider how best they can develop and scale their business to meet the growing domestic and international demand.

“We have a range of support available for companies looking to expand, develop their products, find new customers and assist their growth plans, and would encourage companies to contact Scottish Enterprise to find out more.”

The results of the study will now be used to further inform Scotland’s Golf Tourism Strategy: Driving Forward Together which specifically targets growing the industry to the value of £300 million to the Scottish economy by 2020.

Some key findings in relation to the strategy include the importance of the domestic market, particularly to Tier 3 courses and the evidence that domestic golfing visitors in Scotland showed a younger age profile than those travelling to Scotland to play golf.

In relation to The 2019 Solheim Cup, the report also showed some key opportunities for growth for female golfing visitors. On average 12 per cent of golfing visitors to Scotland were female but for Europeans this jumped to almost 1 in 5 (18 per cent). Female golfing visitors also tended to be more ‘committed’ golfers than male counterparts with more having handicaps and golf club membership and less inclination to describe themselves as social golfers.

To access the full results of the survey click here 

Wednesday, 19 April 2017

Solheim Cup to be played in September 2019

It has been announced that the 2019 Solheim Cup will take place from the 13th to 15th September 2019 as the prestigious biennial contest between Europe and USA heads to the world-famous PGA Centenary Course at Gleneagles in Perthshire.

Scotland won the right to host The Solheim Cup in 2019 after an extensive and very competitive bidding process, coming out on top of a list of ten countries who submitted expressions of interest in hosting the event.

Significant planning and preparation for one of the world’s foremost sporting events has been under way for some time and now the dates of the event have been confirmed after careful deliberation between key partners including VisitScotland to ensure that the dates allowed for maximum attendances and benefits to tourism.
Courtesy of Gleneagles

Ticketing plans are now being developed with plans in place to have tickets on sale during The 2017 Solheim Cup in West Des Moines as part of official travel packages. General registration for event information is available via but it is always worth your while discussing the arrangements first with your preferred SIGTOA golf tour operator who can advise you not just on tickets but travel and add ons either side of your visit to Scotland.

SIGTOA chair Dave Harris was delighted with the news, "It's another great event to have in Scotland with the eyes of the golfing world firmly focused on Scotland again and September is a great time not only for spectating but playing golf too. The majority of SIGTOA members all build golf packages around the major golf events including The Open, Ryder Cup and events such as The Solheim simply give another reason for visiting Scotland. SIGTOA's members are all well qualified to help with the logistics of the trip and well versed from the Ryder Cup at Gleneagles on how to get the best from a visit to Scotland"

The week itself will begin with the PING Junior Solheim Cup taking place 8th – 10th September at Gleneagles with the participants made to feel an important part of the main event. This unique U18 event will be showcased as never before as Scotland seeks to ensure that this is the most family orientated Solheim Cup ever staged. VisitScotland, on behalf of the Scottish Government, has stated the ambition to ensure the 2019 edition of the Solheim Cup in Perthshire will serve to both grow golf and leave a lasting legacy of increased participation in women’s sport.

Themes of equality, innovation and experience will be thread through all the events communications as The 2019 Solheim Cup aims to engage both the traditional golf audience and the wider sport fan, raising the profile of women’s golf both in Scotland and internationally. The Scottish Government and VisitScotland have been long-time supporters of the women’s game having partnered with the Ricoh Women’s British Open for many years and more recently, significantly enhancing the Aberdeen Asset Ladies Scottish Open as it becomes a co-sanctioned LET and LPGA event for the first time this year.

The 2019 Solheim Cup will not only showcase the stunning assets of Scotland, the Home of Golf, but also build on the legacy of the successful 2014 Ryder Cup at Gleneagles. It will underline that Scotland is the perfect stage for major golf events as it seeks to help inspire a new generation of children to take up the game invented in their home country.